1. Design 2. Details 3. Buttons and embroidery 4. Size placeholder
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1. Fabric ?

Fabric

Choose your favourite fabric. For more information on colors, use and care see our Recommendations.

 
2. Fit ?

Fit

Select a fit for your shirt.

A typical dress shirt has a slim fit and narrow armholes for a comfortable wear under the suit jacket. The silhouette depends on a man's body type.

Slim fit accentuates your body features and is recommended for slender men. With its narrow sleeves such a shirt fits your body perfectly. Slim fit shirt goes without a yoke (№10).

Normal fit is the most common type of a shirt. The right choice for those who prefer freedom of movement, allowed by several spare centimeters in cut.

Loose fit diminishes imperfections. Is recommended for thick men. The cut is straight and sleeves are wide enough to allow freedom of movement.

 
3. Collar ?

Collar

Choose a collar for your shirt. A shirt collar frames the face, which is considered to give the first impression to people. For that reason it is important to accentuate the shape of your face with the right collar. Follow our guide to decide which collar style fits you best.

  1. Classic collar is for men with rounded facial features. Is not recommended for narrow faces for it will only accentuate its narrowness. Goes well with double-breasted coats and pinstripe suits. Small tie knots are suitable for this collar style.
  2. Standard collar is suitable for all occasions and fits any suit. It is the basic staple of any man's wardrobe. Is the best option for office days and business trips. Fits all the face types, narrows a wide countenance.
  3. Classic spread collar with the wide opening between its points is quite popular. Looks best with large knots of either wide ties or ties from heavy fabrics. A bow-tie is appropriate as well. Is usually worn for formal occasions. Fits all shape faces.
  4. Wide spread collar is a stylish variation of the classic spread with the maximum opening between its points. Appropriate for formal occasions and important business functions. Goes well with long necks and oval shape faces. Fits thin people of a low stature; visually widens shoulders and check-bones.

You can choose a white collar in contrast to the shirt fabric.

white
4. Sleeve ?

Sleeve

Choose the sleeve type for your shirt. A long sleeve (standard length sleeve with cuff options) is the best choice for a normal or loose fit shirt worn under the suit. Slim fit shirt looks best with long narrow sleeves. In summer short sleeves without cuff are appropriate for a shirt worn with a tie. Short sleeve with a cuff is less formal. Roll up sleeve (a long sleeve with an option to fold it up when necessary) is recommended for casual clothing. In this case there are no cuff options; the cuff is square with one button.

 
5. Cuff ?

Cuff

Select a cuff style of your shirt. The cuff options depend on a sleeve type you choose. Shirt cuff should extend at least 1-1,5 cm past the jacket sleeves. A cuff should form an integral unit with a hand. Cuff should be tight enough but not catch on the watch. You can select between the following cuff styles:

  • Single-button cuff is a traditional cuff with one button.
  • Double-button cuff is a tradiitonal cuff with two buttons.
  • Convertible cuff has a button and two holes to push the button through either of them. It allows to regulate the cuff width and provides additional comfort.
  • French cuff is fastened with cufflinks (instead of buttons).

Cuff options are unavailable for a roll-up sleeve.

white
6. Fastening ?

Fastening

Choose a fastening for your shirt. It can be with a placket or without it. In case of a fastening with hidden buttons only the upper button is seen. Traditional fastening is better for a classic shirt. Fastening with a placket is recommended for those who prefer casual wear. Hidden buttons are appropriate for solemn occasions.
 
7. Pocket ?

Pocket

Decide on the pockets of your shirt. There can be one or two pockets with rounded or cut bottom corners. You may choose a flap if you wish. Rounded or square pocket or «no pocket» option is the best choice for a classic shirt. Double pocket is appropriate for undress clothing.
flap ()
8. Bottom Cut ?

Bottom Cut

Choose a bottom cut of your shirt. The square-like bottom is the best option for shirts to stay tucked in if the dress shirt is long enough. A tail cut is better for a shirt worn outside trousers. Its front and back parts are rounded and longer than the sides.
 
9. Epaulettes ? ()

Epaulettes

Add epaulettes to your shirt if you wish. Epaulettes are recommended for service shirts and sports shirts.
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1. Fabric

Select

2. Fit

  • Объем стандартный
  • Объем приталенный
  • Объем свободный
Select

3. Collar

white
  • Collar classic
  • Воротник стандартный
  • Collar wide
  • Воротник итальянский
Select

4. Sleeve

  • Long sleeve
  • Рукав длинный узкий
  • Short sleeve
  • Short sleeve with a cuff
  • Рукав сафари
Select

5. Cuff

White
  • Single button cuff
  • Double button cuff
  • Convertible cuff
  • Single linked cuff
Select

6. Fastening

  • Without placket
  • Застежка на планке
  • Застежка потайная
Select

7. Pocket

Flap ()
  • Single poket
  • Клапан один скругленный
  • Double pocket
  • Два скругленных клапана
  • No pokets
Select

8. Bottom Cut

  • Straight cut
  • Низ рубашки фигурный
Select
10. Back style ?

Back style

Choose a back style for your shirt. Select between central pleat, outer pleats and flat back without pleat. It will not affect the fit of your shirt. Yoke options are unavailable for slim-fit shirts.
 
11. Collar height ?

Collar height

Specify the height of your collar at the back. The higher it is, the wider collar you should choose.
 
12. Cuff style ?

Cuff style

Choose the cuff style for your shirt. Cuff corners should be the same as the pocket bottom corners. Square cuffs are the most common. French cuffs are acceptable with square corners. Cuff style option is unavailable for a roll-up sleeve.
 
13. Sleeve placket ?

Sleeve placket

Choose the style of your sleeve placket. A placket without a button is the best choice for French cuffs. Sleeve placket options are unavailable for a roll-up sleeve.
 
14. Contrast fabric for cuffs and collar ?

Contrast fabric

Incorporate a contrast fabric for your collar and cuffs to make your shirt more unique and eye catching. Different fabric will be sewn on the inside of the collar and cuffs.
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15a. Stiff collar ?

Stiff collar

Choose a stiff collar for your shirt. It is a more rigid collar, which proper stiffness is achieved by additional interlining.

 
15b. Stiff cuffs ?

Stiff cuffs

Choose stiff cuffs for your shirt. «Stiff» are more rigid cuffs, which proper stiffness is achieved by additional interlining.

 
16. Collar stays ? ()

Collar stays

Collar stays are rigid strips of metal inserted into the collar points to stabilize it. Such shirt with a tie looks more formal.
 
17. Hidden buttons in collar points ? ()

Hidden buttons

Select hidden buttons in collar points of your shirt if you wish. These buttons hold collar's points and a tie-knot in place. Tie knot rests comfortably in the collar opening.
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10. Back style

  • Flat back
  • Кокетка с бантовой складкой посередине
  • Outer pleats
Select

11. Collar height

  • Collar 3.5 cm.
  • Воротник 4 см.
  • Collar 4.5 cm.
Select

12. Cuff style

  • Cut cuffs
  • Rounded cuffs
  • Углы манжеты прямые
Select

13. Sleeve placket

  • Низ рукава без планки
  • Низ рукава с планкой
  • One button placket
Select

14. Contrast fabric

Match with shirt
Select
18. Choose buttons ?

Buttons

Choose buttons or snaps for your shirt. Classic shirts go better with white buttons or buttons matching the shirt fabric. Colored or even contrast buttons and snaps are acceptable for less formal shirts. If you choose snaps, buttons in color of snaps will be used for collar fastening due to technological constraints.
 
19. Buttonhole thread ?

Buttonhole thread

Select colored buttonholes if you wish. The usual thread matches a shirt fabric. You may choose a different color to make your shirt more individual and eye-catching. However, it is not advisable for formal dress shirts.
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20. Embroidery placement ?

Monogram placement

If you want an embroidery, please specify the area to be embroidered.

An embroidery serves as a quality mark and makes your shirt fully customized.

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21. Embroidery ?

Embroidery

Please select an image to be embroidered.
 
22. Embroidery color ?

Color

Please select a color of your embroidery.
 
23. Embroider shirt's unique number ?  
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18. Choose buttons

Select

19. Buttonhole thread

Select

20. Embroidery placement

  • Без вышивки
  • Pocket
  • С вышивкой на манжете
  • Placket bottom
Select

22. Embroidery color

Select

21. Embroidery

Select

Monogram font

Select

Image

Select

Image

Select

Image

Select

Image

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Image

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Image

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Image

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Image

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Measurement guide
Measuring tape
Use previously added measurements.
 
Choose a standard size
Show standard sizes
Height: Collar size:
Neck girth

Measure around your neck. Put the end of the tape in the front, where your collar will button, and then bring it around the base of your neck. Make sure the measuring tape is snug but not tight. The illustration shows neck girth 41 cm.

сm
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Neck girth Neck girth
Shoulder type

Sloping

Normal

Square

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Sloping

Normal

Square

Chest girth

Measure around the widest part of your chest across the breast line. Stand in a relaxed posture and breathe out. Don't pull the tape too tightly. Make sure that the tape is at an even height all the way around. The illustration shows chest girth 103 cm.

сm
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Chest girth Chest girth
Waist girth

Place the measuring tape around your waist line. Stand naturally. Make sure the measuring tape is snug but not tight. The illustration shows waisth girth 94 cm.

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Waist girth Waist girth
Hip girth

Place the tape around the widest part of your hips. This is usually around the buttocks and below the belt. Make sure the tape is straight at all times. The illustration shows hip girth 104 cm.

сm
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Hip girth Hip girth
Biceps girth

Measure around the widest part of your bicep, so that the tape meets on the outer part of the bicep. The illustration shows bicep girth 34 cm.

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Biceps girth Biceps girth
Wrist girth

Measure around the fullest area of your wrist making sure to include the wrist bones. The illustration shows wrist girth 19 cm.

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Обхват запястья Обхват запястья
Long sleeve length

Measure from the edge of your shoulder (where the shoulder meets the arm) down along your slightly bent arm. End where the thumb is attached to the hand. The illustration shows sleeve length 66 cm.

сm

 

Short sleeve length

Measure from the edge of your shoulder (where the shoulder meets the arm) down along your slightly bent arm until you find the desired length.

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Длина рукава Длина рукава Длина рукава
Chest width

Measure across the widest point of your chest at heart level 2-3 cm above the armpits. The illustration shows chest width 38 cm.

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Chest width Chest width Chest width
Back width

Measure at the widest point of your back across shoulder blades from armpit to armpit. Hold your arms relaxed at your sides. The illustration shows back width 40 cm.

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Back width Back width Back width
Shirt length

Stand up and measure straight along the back from the base of your neck, down to wherever you want the shirt to end. The illustration shows shirt length 70 cm.*

сm

* If you want to wear your shirt tucked out, you may choose any length you wish.

* Length of a shirt designed to be tucked in shall be 7-10 less than half of your height.

Height

Measure your full height.

сm
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Shirt length Shirt length Shirt length
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